Keeping Google UTM codes tracking on links

2nd May 2021

  • What are UTM codes on URLs
    • What they do in Google Analytics
    • Research into performance/snowball of content [cit
    • This will
  • The makeup of a UTM code
    • The ‘bits’
    • and Best practices
  • People copy and paste links
    • And can often remove them to make them untrackable
    • Which causes…
  • Tracking Links to the Rescue
    • services like Google or Metigy




  • what does utm stand for
  • utm google analytics
  • urchin tracking module
  • utm parameters list
  • utm code example
  • utm full form
  • google analytics campaign tracking
  • utm medium

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